Scaling Sales, Profits & Exit Value For Entrepreneurs , CEO's & Leaders
Trusted by thousands of successful entrepreneurs
Trusted leader in the world of business growth
With a remarkable 20-year track record coaching entrepreneurs and CEOs, Paul knows how to deliver real results. He's successfully guided over 550 companies to surpass £1 million in revenue, with many scaling to an impressive £5 million and £10 million heights, dominating their industries.
Paul's journey has been marked by resilience, having survived a life-threatening asthma attack nine years ago, a testament to his unwavering commitment to helping others overcome adversity.
As the CEO of Massive Action Coaching, he leads 'Team Purple,' renowned for delivering world-class events, masterminds, and retreats that inspire and empower entrepreneurs on their scale-up journeys. Paul is also the driving force behind the No1 Scale-Up Mastermind in the UK, F12, boasting a remarkable 10-year history of creating millionaire business owners.
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Personalised Coaching for Exceptional Results
Elevate your business with Paul's personalised coaching sessions and CEO Days. Discover tailored strategies designed to address your unique challenges and goals. With one-on-one guidance from an industry expert, you'll achieve exceptional results and unlock your full potential.
Scaling To New Business Peaks with Paul
JOHN EDWARDS
Helen Goddard
Paul Sherratt
Mark Herbert
Tom Wolfenden
Andy Green
Alex Minchin
Kate Higgins
Shahida Afzal
With a remarkable 20-year track record, Paul Avins is a seasoned coach who knows precisely how to transform entrepreneurs and CEOs into success stories. His wealth of experience is the foundation upon which real results are built.
Paul has coached over 550 companies not just to cross the £1 million threshold but to soar well beyond, reaching £5 million and £10 million milestones. These businesses have risen to dominate their industries under his expert guidance.
Paul's personal journey, marked by resilience and tenacity, includes surviving a life-threatening asthma attack.
This first-hand experience with adversity has equipped him with invaluable insights, enabling him to help others navigate challenges and bounce back stronger.
He's also a Dad to Jonathan and has been Married to Sue for over 20 years and believes that your business should give you more LIFE!
Join us at our extraordinary events, where we'll equip you with the strategies and tools needed to fast-track your business growth.
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With Budget 2024 now released, the government’s stance on SME (Small and Medium-sized Enterprise) owners has become clearer—and for many, the response falls short of expectations. Despite their critical role as the lifeblood of the UK economy, SME owners are still not receiving the recognition and support they deserve. Now, more than ever, SME owners and supporters must come together to ensure their voices are heard and their contributions acknowledged.
For over 4.4 million SME owners in the UK, this is no time to be passive. The budget, with its promises and omissions, has reinforced what many already knew: entrepreneurs remain overlooked despite being at the forefront of economic growth, job creation, and innovation. These men and women pour their hearts, their savings, and their futures into building something meaningful, yet they continue to battle for the respect and policies that reflect their worth.
SME owners are the foundation of this nation. They make up 99.9% of the UK’s business landscape, employ over 16 million people, and contribute £2 trillion to the economy. But, once again, the support measures included in the budget do not fully reflect their importance. The failure to give SME owners the resources they need to thrive is more than disappointing—it’s a disservice to their relentless efforts to keep the economy moving forward.
Entrepreneurs don’t clock off. They juggle countless roles—CEO, janitor, marketer, and more. Their workdays don’t follow a traditional schedule; instead, they extend long into the night and begin before dawn. And yet, the government’s lack of robust backing sends a clear, troubling message: their work is undervalued.
This isn’t just about missed opportunities; it’s about challenging the dangerous narrative that entrepreneurs don’t face the same struggles as the wider workforce. If SME owners continue to be perceived as wealthy individuals immune to financial pressure, they risk being targeted by policies that ignore their realities. The truth is far from this perception—SME owners are on the frontlines, balancing financial risks, rising costs, and regulatory hurdles every day.
The government’s response to the needs of SMEs will have lasting effects. Higher taxes, tighter regulations, and a dismissive attitude could crush the very businesses that fuel the economy, leading to job losses and stagnation. Without SMEs, the UK risks a weaker economic landscape with fewer innovations and opportunities.
The time for waiting has passed. SME owners, employees, and advocates must come together to push for policies that truly support their growth and resilience. The fight is not over; it’s only beginning. Now is the time to:
Engage with policymakers to advocate for targeted support and fair treatment.
Raise awareness about the real challenges SMEs face and the vital role they play in the economy.
Collaborate with industry bodies and other SMEs to amplify their collective voice.
SME owners are not asking for special treatment; they are asking for fair recognition and policies that empower them to contribute even more effectively to the UK’s future.
Entrepreneurs are workers—often working harder and longer than most because they wear every hat within their businesses. They are the ones driving growth, fostering innovation, and sustaining local economies. If the government’s measures don’t reflect this truth, it’s up to the SME community to shift the perception. The narrative must evolve to acknowledge their indispensable contributions.
The time for complacency is over. Entrepreneurs are working people—working harder and longer than most because they wear every hat in their businesses. They are the ones creating jobs, driving innovation, and keeping local economies alive. If the government won’t recognise their efforts, then it’s up to us to force the issue. The narrative must shift, and it must shift now.
The consequences of inaction are clear. If SME owners are pushed to the margins, if they are taxed into oblivion, if their contributions are ignored, the UK will suffer. Jobs will be lost. Communities will falter. The economy will stagnate. But if we stand up now, if we demand respect, we can change the course of history.
The budget may have set the stage, but the response from SME owners and their advocates will determine the next chapter. It’s time to make sure SME contributions are recognised and valued at every level of policymaking.
This is not just about SME owners; it’s about the resilience and future of the UK economy. It’s about ensuring fairness and fostering growth. As we look ahead, let us stand together, amplify our voices, and advocate for policies that truly support SMEs. The journey forward requires unity, action, and an unwavering belief in the power of entrepreneurship to shape a better tomorrow.
With Budget 2024 now released, the government’s stance on SME (Small and Medium-sized Enterprise) owners has become clearer—and for many, the response falls short of expectations. Despite their critical role as the lifeblood of the UK economy, SME owners are still not receiving the recognition and support they deserve. Now, more than ever, SME owners and supporters must come together to ensure their voices are heard and their contributions acknowledged.
For over 4.4 million SME owners in the UK, this is no time to be passive. The budget, with its promises and omissions, has reinforced what many already knew: entrepreneurs remain overlooked despite being at the forefront of economic growth, job creation, and innovation. These men and women pour their hearts, their savings, and their futures into building something meaningful, yet they continue to battle for the respect and policies that reflect their worth.
SME owners are the foundation of this nation. They make up 99.9% of the UK’s business landscape, employ over 16 million people, and contribute £2 trillion to the economy. But, once again, the support measures included in the budget do not fully reflect their importance. The failure to give SME owners the resources they need to thrive is more than disappointing—it’s a disservice to their relentless efforts to keep the economy moving forward.
Entrepreneurs don’t clock off. They juggle countless roles—CEO, janitor, marketer, and more. Their workdays don’t follow a traditional schedule; instead, they extend long into the night and begin before dawn. And yet, the government’s lack of robust backing sends a clear, troubling message: their work is undervalued.
This isn’t just about missed opportunities; it’s about challenging the dangerous narrative that entrepreneurs don’t face the same struggles as the wider workforce. If SME owners continue to be perceived as wealthy individuals immune to financial pressure, they risk being targeted by policies that ignore their realities. The truth is far from this perception—SME owners are on the frontlines, balancing financial risks, rising costs, and regulatory hurdles every day.
The government’s response to the needs of SMEs will have lasting effects. Higher taxes, tighter regulations, and a dismissive attitude could crush the very businesses that fuel the economy, leading to job losses and stagnation. Without SMEs, the UK risks a weaker economic landscape with fewer innovations and opportunities.
The time for waiting has passed. SME owners, employees, and advocates must come together to push for policies that truly support their growth and resilience. The fight is not over; it’s only beginning. Now is the time to:
Engage with policymakers to advocate for targeted support and fair treatment.
Raise awareness about the real challenges SMEs face and the vital role they play in the economy.
Collaborate with industry bodies and other SMEs to amplify their collective voice.
SME owners are not asking for special treatment; they are asking for fair recognition and policies that empower them to contribute even more effectively to the UK’s future.
Entrepreneurs are workers—often working harder and longer than most because they wear every hat within their businesses. They are the ones driving growth, fostering innovation, and sustaining local economies. If the government’s measures don’t reflect this truth, it’s up to the SME community to shift the perception. The narrative must evolve to acknowledge their indispensable contributions.
The time for complacency is over. Entrepreneurs are working people—working harder and longer than most because they wear every hat in their businesses. They are the ones creating jobs, driving innovation, and keeping local economies alive. If the government won’t recognise their efforts, then it’s up to us to force the issue. The narrative must shift, and it must shift now.
The consequences of inaction are clear. If SME owners are pushed to the margins, if they are taxed into oblivion, if their contributions are ignored, the UK will suffer. Jobs will be lost. Communities will falter. The economy will stagnate. But if we stand up now, if we demand respect, we can change the course of history.
The budget may have set the stage, but the response from SME owners and their advocates will determine the next chapter. It’s time to make sure SME contributions are recognised and valued at every level of policymaking.
This is not just about SME owners; it’s about the resilience and future of the UK economy. It’s about ensuring fairness and fostering growth. As we look ahead, let us stand together, amplify our voices, and advocate for policies that truly support SMEs. The journey forward requires unity, action, and an unwavering belief in the power of entrepreneurship to shape a better tomorrow.
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